12+ years working at the intersection of experience design, digital & physical product design, and XR/spatial computing.

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Featured work

From designing future spatial computing experiences to building the next-gen digital platform for developers, my passion lies in leveraging emerging technologies to create human-centered experiences.

AWS Developer Experience — Case Study Soon

Building the next-gen digital platform for cloud developers

Digital Product Design 

Magic Leap 2 — Password Protected

Designing future experiences, design principles, and guidelines for spatial computing

XR / Spatial Computing / User Experience

Magic Leap One

Designing human-centered spatial experiences

XR / Spatial Computing / User Experience

XR Interactions

Exploring new possibilities for spatial interactions

XR / Interaction Design / 3D Motion

Walmart Virtual World

Envisioning a new immersive experience to engage the next generation of Walmart customers

Game Design / Digital Product Design 

eMed Digital Healthcare

Leveraging emerging tech to design reliable at-home medical testing experiences

XR / Digital Product Design / User Experience

Furniture Shopping With AI — Case Study Soon

Leveraging multimodal AI to reimage the furniture shopping experience

AI / Digital Product Design / 3D / Motion

Nivea Minha Pele

Designing and launching a new digital platform for skincare

Digital Product Design

Metro Boomin Heroes & Villains

Designing a concept vehicle for the "Heroes & Villains" short film

Concept Design

Energisa Digital Bank — Password Protected

Designing and launching a new digital bank 

Digital Product Design

LG Xboom Go

Designing an award-winning portable speaker for the global market

Industrial Design

Concept Design – Personal Work

Exploring 2D, 3D, and XR tools and techniques

Concept Design

Array

Crafting a new product vision and brand identity for the beauty industry

Digital Product Design / Brand

Other projects

Over the years I've been fortunate to collaborate with 20+ companies on many design challenges. Here’s a glimpse of other design projects in which I've led or played a key role.

Niantic XR Lab

Envisioning a new advanced creative research lab for XR

XR / Concept Design

Quintar

Designing experiences for a spatial computing platform in sports

XR / Spatial Computing / Experience Design

Warner Bros. The Matrix Canon

Prototyping a digital tool to help the development of future storylines for The Matrix canon

Digital Design / Concept Design

Manyone Hybrid Realities

3D animation to communicate the metaverse

XR / 3D Design & Animation

Tupinambá EV Charging Station

Designing a new charging station for electric cars

Industrial Design

Warner Bros. Virtual Production

Communicating opportunities and benefits of the virtual production technology

Concept Design / Visual Design

Natura Essencial

Redesigning the package of one of the biggest perfume brands in Brazil

Industrial Design / Packaging Design

Ufund Digital Product

Designing a new fintech digital platform 

Digital Design

AB-Inbev Innovation Strategies

Helping co-create innovative products and strategies for the beverage industry

Innovation Strategy / Packaging Design / Industrial Design

Ford UX

Creating user experiences for the new generation of Ford's cars

Experience Design / Industrial Design

Bloom App

Designing a new digital experience for working parents

Digital Design

Neon Wild

Concept design for a new child-centered entertainment platform

Concept Design / Digital Design

Lesson Home

Connecting music teachers and students in a new digital platform

Digital Design

Umabike

Designing a new bicycle and service for a new mobility solution

Industrial Design / Experience Design

WayRay AR Concept Car

Concept car design for an AR-first vehicle

Concept Design

Clients

Magic Leap
Amazon
Niantic
Warner Bros.
Walmart
Ford
Natura
AB-Inbev
Ambev
Metro Boomin
Nivea
Energisa
EDP
WayRay
LG
Quintar
eMed Digital Healthcare
Array
Tupinambá
Ufund
Bloom
GelSight
Neon Wild
Samsung
Panasonic

Capabilities

Experience Design
XR / Spatial Computing
Product Design
Concept Design
Concept Art
Future Vision
3D Modeling & Rendering
VR Modeling
Sketching
2D & 3D Motion
Strategy
User Research
Industrial Design
Service Design

Awards

1x Latin America Design Awards
5x Brasil Design Award

1x Worldstar Global Packaging Awards

1x CES Innovation Awards

1x EISA Awards

1x Red Dot Design Award 

1x iF Design Award

1x European Product Design Awards

Finalist - Airbus Fly Your Ideas

1st place - Talento Volkswagen 2014

1st place - Renault Experience 2014

3x Idea Brasil

4th place - Karmann-Ghia

Engagements

Get in touch

danilo.msaito@gmail.com